Online State Events: open to everyone!
Fundraisers now have a wide selection of state events to attend via Zoom that offer insights and expertise on an array of relevant fundraising subjects!
Harness the power of email in your fundraising
- 3 December 11.00am – 12.00 AEDT
- Online via Zoom
Below are the zoom meeting details
Meeting ID: 828 2044 3558
NB. This will be recorded and put on the website should you be unable to attend, please register to receive an email with the recording link.
- Register Here
Email is the #1 channel in Australia that inspires donations (Giving, 2021), is often listed as the top ROI-generating marketing channel, and 25% of organisations increased their spending on email marketing in 2021 (campaign monitor, 2021). This seriously effective channel should be a centrepiece of your fundraising strategy in 2022.
But to reap the benefits of email, you’ve got to know how to use it strategically and evolve your strategy to meet the latest data regulations, consumer behaviour and tech changes.
In this webinar we’ll be drawing from market trends, real life examples, and a wealth of experience to show you how you can use email to grow your fundraising in 2022. Speaking will be Garth Stirling, Head of Services of ntegrity & previously Head of Marketing at World Vision and Senior NFP Strategist Rachel Phillips, former Head of Fundraising at Action Aid – who are passionate about the power of email for NFPs.
- The must haves of an effective email strategy
- Best-practice email design & copy to drive action
- The email rules that are key to high performance
- Best-in-class email examples from across the globe
Direct Mail Campaigns 101 – Tips and Tricks – Postponed
Direct mail campaigns became even more critical to fundraising during COVID. The digital space is moving quicker than ever with innovations and interactive campaigns and direct mail is still an important fundraising tool for many charities, so how can you and your charity stand out from the crowd?
Join us in our last webinar of the year to learn how you can stay ahead of the game when it comes to running your direct mail appeal. Learn to recognise good and bad appeal writing when you read it, as well as some top tricks and tips! A must for any fundraiser.
This session is presented by Nuz Hameed MFIA, a highly skilled, innovative and experienced fundraiser with over 12 years’ experience in the Australian not-for-profit space, driving revenue and donor life time value. She possesses extensive experience across strategic planning, direct mail, acquisition, regular giving, donor journeys, integrated campaigns and gifts in Wills.
Date and Time: TBC
Log-in details will be shared with registered participants only. This session will be recorded and shared with attendees afterwards.
This session is being hosted online and is open to attendees in all states.
2021 Gifts in Wills Special Interest Groups
Join other Gifts in Wills fundraisers around Australia to share, learn and check in and let’s chat about the opportunities/challenges that you are facing in 2021.
Facilitated by Include a Charity, via ZOOM, this session will run through different break-out rooms so you get as much insight as possible. Bring along a cuppa and take the chance to ask those questions you would like to get some answers to!
- FIA State events
- FIA state committees host member networking and professional development events on a regular basis.
- Please click on your state above to view the current list of events or contact FIA on 1300 889 670 or firstname.lastname@example.org for more information.