Data-Driven Fundraising to Increase Impact

Course Overview

This course will help transform the way you use data in your fundraising. Data is the key
driver of charitable organisations and if harnessed correctly, it can help deliver significant
improvements in fundraising outcomes that grow your impact. It’s critical that fundraisers
feel confident in analysing and using data in their roles so they can effectively report on their
fundraising performance and uncover insights that will inform their fundraising strategies
and increase revenue for their cause. Learn the basics of data analytics and benchmarking to
improve your reporting and deliver insights that inform your fundraising strategy.

Who is this course for?

• Data coordinators/managers in fundraising organisations
• Fundraisers in direct marketing, appeal campaign management etc who work with data and report on project outcomes
• Marketing professionals in fundraising organisations.

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Before registering anyone for the course, you must ask the person to set up a Log In or Sign Up in the FIA Learning Hub. Instructions are below.

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Need more help?

Video Instruction: How to register for a course via the FIA Learning Hub

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Before registering anyone for the course, you must ask the person to set up a Log In or Sign Up in the FIA Learning Hub. Instructions are above.

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Before registering anyone for the course, you must ask the person to set up a Log In or Sign Up in the FIA Learning Hub. Instructions are above.

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FIA Code
This course relates to the following aspects of the FIA Code of Conduct.

Full participation in Data-Driven Fundraising to Increase Impact is applicable for up to TBA continuing education points in Category 1.B – Education of the CFRE International application for initial certification and/or recertification.

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Meet the presenter

Golda Shum from Dataro, more information to come.

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Click here for FIA Education terms and conditions