Do you know what makes your donors tick? And how important is that in the way you engage with them? This track will help you to consider the motivation, commitment and psychology of your donors and prospects, focusing on donor experience across all your channels.
This track is sponsored by: 
| Session | Speakers |
| 5 Tips to Building Stronger Donor Engagement and Raising More Money | Barbara O’Reilly CFRE, Windmill Hill Consulting LLC |
| From Tactical to Emotional – Fundraising Creative That Goes Beyond Best Practice | Mary Anne Plummer MFIA, Exuberance Vanessa McCarthy MFIA, Tone Studio |
| Using nurture journeys to SCORE supporters and systematically TEST – What can be achieved in 2 weeks & $5k when you’re dedicated to the cause | Leisa Quinn, UN Women Australia Shanelle Newton Clapham MFIA, Parachute Digital |
| Influencing with Identity | Martin Paul FFIA, More Growth Mahza Ahadiwand CFRE, Children’s Cancer Institute Australia |
| How to love your donors using philanthropic psychology? | Professor Jen Shang, The Psychology of Philanthropy (UK) Paul Andrews, The Leprosy Mission (Australia) |
| How are your donors feeling? And why is this important? | Richard Spencer & Roger Lawson, About Loyalty (UK) |
| The Duality of Giving: What Fundraisers Can Learn From African Philanthropy | Mide Akerewusi, AgentsC |
