Individual Giving 2021 Sessions

If you are looking to acquire and retain more single givers and regular donors, through a range of channels including print, F2F, telemarketing, DRTV and digital then this track is for you. Using real-life case studies of the best integrated fundraising approaches, learn how you can maximise your revenue from individual donors.

This track is sponsored by:

The Irregular Giving Project and the Future of Face-to-Face
Dr. Peter Coleman MFIA, Fundraising Partners Jonathan Storey, Environment Victoria
Maximising Retention and Securing Ongoing Gifts.
Are you responsible for individual giving? Don’t take attrition laying down.
Fiona McPhee
Transforming the Salvos’ 55 year old Red Shield Appeal using digital in the face of COVID-19.Garth Stirling, ntegrity agency
Janine Kewming MFIA, The Salvation Army
Dating your untapped prospects for Regular Giving acquisition success
Matt Small MFIA, Bush Heritage Australia
Karen Armstrong FFIA CFRE, More Strategic

Breaking from tradition – thriving through changes How Caritas Australia broke from traditions to accelerate appeals growth
Viviane Piccinini MFIA, Caritas Australia
Dan Geaves MFIA, Marlin Communications

Growing an individual giving program – mistakes and marvels
Lauren McDermott MFIA, Harry Perkins Institute of Medical Research
Individual Giving is Dead. Long Live Individual Giving

Simon Scriver, Fundraising Everywhere
DRTV: The ultimate in socially distanced fundraising
Sophie Maher, The Smith Family
Sarah Dalton, Save the Children Australia
Marcus Lewis, Sanctuary Media Group
Laurie McPherson & Peter Muffett, DTV Group