Recently Global fundraising experts share tips on influencing supporter behaviour – November 2021
Behavioural science, that curious mix of economics and psychology, that explains why people really do what they do, creates amazing opportunities for fundraisers to influence supporter behaviour. Bernard Ross from the Management Centre in the UK has pulled together 17 insightful case studies from across the world into a stunning new book, Change for Better.
Bernard and three other authors including Crawford Hollingworth, Martin Paul and Karen Armstrong from More Strategic shared their process, findings and lessons in how you can apply this new way of thinking to your day to day work.
Click here to access the recording of the webinar and book launch on Youtube
Small Charities Research Insights Summary – October 2021
New research into the fundraising challenges faced by Australian small charities has revealed more than half of those interviewed reported a drop in donations during the COVID-19 pandemic. Only one-in-four small charities were able to successfully pivot their fundraising plans to counteract the challenges presented by the pandemic, and 27% of charities interviewed admitted they didn’t have a fundraising strategy at all.
The research is the first of its kind in Australia, focussing on the challenges faced by Australian small charities, and was conducted in partnership with Fundraising Institute Australia (FIA), Small Non-Profits Alliance and the Ducere Global Business School at Torrens University Australia.
Small Non-Profits Alliance Founder and CEO, Bianca Crocker said small charities face their own unique set of challenges, so it’s no surprise they’ve been hit hardest by the challenges of the COVID-19 pandemic. To deepen the insights further, staff of several small charities from a wide range of sectors across the country were also interviewed.
Katherine Raskob, CEO of Fundraising Institute Australia (FIA) said the unique research into Australian small charities was important for the charity sector.
To read the highlights please click here
Trust & Giving in the Covid Era – November 2020
As the peak body representing professional fundraising in Australia, FIA is committed to supporting its members and the broader sector, particularly during the challenges the sector faces as a result of recent environmental disasters and the COVID-19 pandemic. Partnering with More Strategic, Australia’s leading fundraising, research and experience management consultancy, we are pleased to provide you with access to some of the latest research reports and webinars. These are offered as free resources to support the sector and advance professional fundraising and best-practice.
Public Attitudes to Fundraising: Latest Research October 2020
The latest research report on Public Attitudes to Fundraising webinar covers what the consumers are saying about their plans to give, the impact of COVID-19 on their giving and hear comparisons of how this has changed since we undertook similar research in January 2020 during the Australian bushfire disaster. Understand supporter expectations and how you can engage your audiences.
Please note: the report will be ready early November.
Undertaken in July and August 2020, this research sought to understand how the fundraising community has felt about the current environment and their views on the future compared to the results of the previous report in March 2020.
This report covers the impacts of the Coronavirus across different channels of fundraising including events, direct marketing, corporate partnerships, regular giving, major giving, trusts and foundations and gifts in Wills.
This report provides insights from research that was conducted to provide clarity for Australian charities on the impact of the major bushfire emergency relief fundraising. The report also provides guidance on the way forward for charities with their regular fundraising activity now and into the future.
