The 2012 Awards were judged in two divisions for each category:
Division A – Organisations with less than 5 million revenue (excluding bequest revenue); and
Division B – Organisations with more than 5 million revenue (excluding bequest revenue).

The 2012 National Awards Booklet is available online

Fundraising Campaign of the Year 2012

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Each year the judges review national organisation award winners, selecting one as the most outstanding entry across all six categories.

Fundraising Campaign of the Year 2012 winner:

Guide Dogs NSW/ACT – ‘Tea for two (hundred thousand)’

Donor Acquisition Campaign 

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Programs, campaigns or projects to acquire new donorrs to support the ongoing work of the organisation. This takes into account the number of donors recruited, cost effectiveness of the program and may include such means as direct mail, art unions, raffles, telemarketing and face-to-face.

Division A category winner

Assistance Dogs Australia – ‘2011 Trial Acquisition Campaign’

Division B category winner
Cerebral Palsy Alliance – ‘Moving Moments Integrated Donor Acquisition Campaign’

Renewal Campaign

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Programs, campaigns or projects that renew and increase the level of giving from existing donors. These may include such means as direct mail, telemarketing and online.

Division A category winner

Epilepsy Foundation of Victoria – ‘Epilepsy Foundation’s Epilepsy Champions Club’

Division B category winner
Guide Dogs NSW/ACT – ‘Tea for two (hundred thousand)’

Highly Commended – Division A category
Association for the Blind of WA – Guide Dogs WA – ‘See the world through different eyes’

North Shore Heart Research Foundation – ‘Winter Appeal 2011 – Small hearts, big challenges’

Highly Commended – Division B category
 Bush Heritage Australia – ‘Ferals’ – Bush Heritage Winter Appeal 2011′

Special Events

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Programs, campaigns or projects to raise funds through an annual one-off event, such as a ball, concert, auction, ‘-athon’, fashion show or book sale.

Division A category winner
 Sir David Martin Foundation (SDMF) – ‘Abseil for Youth (Urban Descent)’

Division B category winner
 Multiple Sclerosis Society of Queensland – ‘Enerflex MS Brissie to the Bay’

Highly Commended – Division B category
Australia for UNHCR – ‘ABC East Africa Appeal 12-19 August 2011’

Fundraising Marketing Campaign

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Campaigns and materials developed to raise awareness of the organisations. This can include any marketing/branding/communications materials which support the brand positioning of the organisation and advocate the cause. Materials can include newsletters, brochures, annual reports, websites etc and must demonstrate a significant benefit to the fundraising organisation.

Division B category winner
Australian Red Cross – ‘PaidAid Workplace Giving Campaign’

Best use of Electronic Media

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Programs, campaigns, or projects that demonstrate the best use of either one single form of fundraising via electronic media; or the successful application of a range of techniques. This may include online fundraising, website initiatives, email, SMS or interactive TV.

Division A category winner
Bible League Inc. – ‘Emergency Bibles for Japan’

Individual Awards

Arthur Venn Fundraiser of the Year

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The Arthur Venn Award for Excellence in Fundraising rewards an FIA member who has made an outstanding contribution to fundraising in Australia. The member will have shown consistent excellence and best practice through their actions, leadership and intellect.

2012 Arthur Venn Fundraiser of the Year Winner: 

Nigel Harris FFIA CFRE, Mater Foundation

Young Fundraiser of the Year

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The Young Fundraiser of the Year Award for Excellence in Fundraising rewards an FIA member aged 35 years or younger who has made an outstanding contribution to fundraising in Australia. The member will have shown consistent excellence and best practice through their actions, leadership and intellect.

2012 Young Fundraiser of the Year Winner:

Bianca Ousley MFIA, CareFlight Rescue

Volunteer of the Year

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This award honours a volunteer who has assisted through efforts and dedication of time to an organisation and fundraising cause.

2012 Volunteer of the Year Winner:

Scott Stidston, Spinal Injuries Association

Highly Commended

David Goldstone, Rotary Club of Crawley

Anthony Steains, Epilepsy Foundation of Victoria

Valerie Steer, Australia for UNHCR