Precision Fundraising

Precision Fundraising works in partnership with fundraisers like you to deliver unique and powerful communications to attract and retain life-long donors.

Our aim is to bring your organisation and supporters together in ways that engage and inspire—so their generosity can bring more good into the world.

We are the only partner you will need for fundraising.

You will have a dedicated account manager who will offer you a total fundraising service.

Strategy

Our first priority is to understand your unique offering, the individual challenges you face, and the paths that can lead to success. We use this knowledge and our deep industry experience to develop powerful strategies that resonate with and inspire audiences, ensuring that your goals are met—and more.

Creative & Copy

People bond with organisations that tell stories that resonate and create an emotional response. By combining compelling copy, design and imagery, we deliver campaigns that are memorable and emotional… and inspire people to donate to your cause.

Your stories, combined with our team’s insights and fundraising best practices ensure your copy and creative reinforces the impact of your supporter’s generosity.

Media

Our approach to media is designed to ensure you reach the right people at the right times in the right places—in all the ways we live today. Whether that’s a direct mail package, an email, social media or a ping on a mobile phone, our focus is to increase awareness and drive results for you across channels.

Research & Analytics

Good decisions are data-driven, and good decisions are what we do. Thanks to our relentless drive to learn what works and why, we constantly collect data and analyze reports on everything we do. These findings allow us to continually optimize for impact—and do it in real time. So, the work we produce for our clients doesn’t just work harder, but also works better.

Production

We offer full in-house production services for execution of your campaigns. Our model makes it seamless for you, providing a single point of contact to manage your campaign from start to finish.

By controlling all the critical processes, we are able to deliver a transparent and timely solution. Unlike other Agencies who typically engage external suppliers for almost every part of your campaign’s execution, Precision combines agency and manufacture under the one roof.

This unique offer ensures you do not incur excessive outsourcing mark-ups on top of manufacture margin, enabling you to extract maximum value from your fundraising budget.

Eliminating the need for multiple outsourced suppliers will also give you back valuable hours in your day while reducing risk and unnecessary delays.

Automation

Precision provide you a critical competitive advantage, utilising innovation and technological enablement to help you work smarter, not harder. After spending time to fully understand your needs and activities, we deploy leading technologies to facilitate campaign automation wherever possible.

We work with you to map out the channels of communication, define optimal donor lifecycle touchpoints and most importantly track how the donor wants to be engaged with.

This automation technology enables an effective donor-centric communication program to be delivered with maximum efficiency and a minimum of effort, helping to enhance and deepen your relationship with your supporters.

Contact us and discover the joy of doing fundraising well.